Special Promotions
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Film a video aimed at promoting special offers, discounts, or sales events for products.
Tips for successful promo videos:
- Time sensitivity: Use verbiage like “limited time only”
- Appeal and Creativity: To attract viewers, these videos typically require more appealing visual effects and creative content - see “Scroll Stopping Shots” list
- Call To Action for Purchase: highlight special offers or exclusive discounts
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Hook Option #1: I don’t know how TikTok shop does this but right now UMZU’s viral brain-support supplement is on a crazy flash sale!
Hook Option #2: Did you know there’s a TikTok-only deal for this viral brain booster?
Hook Option #3: This little capsule is my secret weapon for getting through the day—and it’s on MEGA sale
Example:
https://www.tiktok.com/@kaleighs_mom/video/7416373598857809182
- Video Length Suggestion: 20-40 seconds
- Inspiration: Mary Ruth’s
- 52 units sold | $1.8K GMV
Product Feature
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Film an authentic product feature video **focused on showing the specific functions of UMZU’s Cortigon Supplement and the benefits it brings. **This should feel very natural + genuine. Hold the product if it feels natural, and use the talking points below as a guide.
Please do NOT read off teleprompter, so it looks/sounds natural. Shoot in a well-lit setting, using external lighting if needed.
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Hook Option #1: Feeling tired even after 7-8 hours of sleep is caused by high cortisol levels.
Hook Option #2: If your face has gotten a little rounder, or your arms are a little flabbier, or you have a little pooch, and you’re craving sweets and you’re tired all the time like me… you gotta start taking Cortigon by UMZU to help lower your high cortisol levels
Script Suggestion:
- (can be used with either hook #1 or #2)
- [INSERT HOOK]
- Cortisol is the stress hormone your body produces that can impact your sleep, mood, skin, weight etc.
- CORTIGON by UMZU is a thoroughly research-backed blend of natural herbs, vitamins and minerals of the highest possibly quality, that are shown to reduce cortisol